Ladies, Love to Shop? I Know Why!

By Polly Young-Eisendrath Ph.D. Living with Love   In the late 90s, when I was doing research for Women and Desire: Beyond Wanting to Be Wanted, I discovered something surprising about women and shopping. Everyone knows, of course, that women love to shop. Most men, it seems,...

December 26th, 2019

It's Official: Men Are Shopping More Like Women Than Ever Before !

By Megan Gustashaw   Today in unsurprising news: According to several experts interviewed by the Wall Street Journal, men are browsing, impulse buying, and experimenting with trends like never before. We say it’s unsurprising because, well, look around. From the rise of the ...

July 26th, 2019

The Real Reason Women Shop More Than Men

By Bridget Brennan - Forbes Woman   When I tell people that my job is studying women’s shopping patterns, you can’t imagine the jokes I hear.  Most of them revolve around the stereotype that women have an insatiable appetite for shoes, handbags and sparkly things. ...

July 26th, 2019